LOGO - Squarespace.jpg


Aaron's Images came to exist after a like-minded artist discovered me at a music festival on August 7th, 2010. He said he liked my work and casually invited me to have an exhibit.  While the invite was wholly unexpected and I was completely unprepared for such an event, I knew I needed to brand myself.  Choosing a name was the easy task but little did I know how difficult it would be to create and settle on a design for my logo.

This was my first photo exhibit and I wanted to do it well, so I decided to be a purist and make frames and frame my own photographs, I focused on making a logo that looked in and of itself like it was framed. While it was a nice first attempt at a logo design, I ended up scrapping it for something simpler and modern.

Two years later, I found myself again at the drawing board, sorting through fonts, trying to figure out if the letters 'ai' could look good as is. While I never did find the right font, I did manage to mold together the two letters into the logo that I'm using today.

Two and a half years to finalize a logo isn't bad, right?


AI Prototype 01.jpg
AI Prototype 02.jpg
AI Prototype 03.jpg
AI Prototype 05.jpg
AI Prototype 04.jpg
AI Prototype 06.jpg
AI Prototype 07.jpg
AI Prototype 08.jpg
AI Prototype 08 - Usage.jpg
NEW AI Ideas 07.jpg
AI Logo - Beta Final.jpg
NEW AI Ideas 01.jpg
AI Logo - Beta 01.jpg
AI Logo - Final.jpg
NEW AI Ideas 03.jpg
AI Logo - Alpha Final .jpg
AI Logo Final - Usage.jpg